Posts Tagged ‘Moodscan’

IU McKinney School of Law and Moodscan

March 12th, 2014 by Cleve Skelton

We recently conducted a research assignment for the IU McKinney School of Law to determine how prospective law students go about selecting their school. The study included focus groups, national quantitative research and a six month test of online pay-per-click and social media advertising via Facebook, Google, Yahoo and Bing.