Blog
Sugar Buzz
February 13th, 2019 by Cleve SkeltonKiss Me, Call Me, True Love. Sweethearts are off the shelf this year! Heaven forbid! It’s true the Sweetheart brand of Valentine candies previously produced by New England Confectionery Company (NECCO) are gone this year as the new owner of Sweethearts, Spangler Candy Company, was not able to get them on the shelves in time
Road Pictures Identity
February 1st, 2019 by Scott JohnsonAs their name suggests, Indy-based Road Pictures works around the country, anywhere you need to shoot, producing some of the best documentaries, videos and broadcast advertising you can find. After 20+ years they wanted their identity and marketing efforts to catch up to their progressive mindset. So, we developed an identity that took a contemporary
International Violin Competition of Indianapolis
September 20th, 2018 by Kristine WarskiThe 10th Quadrennial International Violin Competition of Indianapolis was in the local and international spotlight from the opening ceremony on August 31 to the gala awards ceremony on September 16. And Axiomport was once again proud to help this distinguished organization with their marketing efforts in what is casually known as the ‘Olympics of Violin
Discovery Park District
September 4th, 2018 by Scott JohnsonIt’s not an office park. It’s a launch pad. Discovery Park District is a 400+ acre master-planned community that builds on Purdue’s University assets, including a world-class research university and an airport. This $1.2 billion innovation district is focused on connecting progressive businesses with university know-how. Designed to create a thriving, walk-able, urban setting that
The Value of Focus Groups
August 22nd, 2018 by Cleve SkeltonShould you listen to your customer? Well, only you are qualified to answer that, but conventional wisdom indicates that listening to your customer helps define brand loyalty and provides predictive analytics for future sales. So maybe it’s a good idea to listen? Recently, Axiomport helped a multi-state home solutions company hear directly from its customers
Newfields Annual Report
August 2nd, 2018 by Scott JohnsonWorking with the Indianapolis Museum of Art on their annual report over the last few years has been a lot of fun for our creative crew. For the 2016-2017 report we had the pleasure of telling the revolutionary story of Newfields, the Place for Nature and the Arts. Fulfilling a vision conceived more than 50
A Modern Brand for Independent Living
July 18th, 2018 by Scott JohnsonLate last year we began learning about Westminster Village North, a continuing care retirement community located in Indianapolis, just south of Geist. We found that the visual brand was dated and did not reflect the sense of community, family, and personality that residents of Westminster Village North appreciate most. We dug a little deeper and
Indiana Sleep Center Website
June 27th, 2018 by Cindy LoryYou may be surprised to learn that over 100,000,000 adults in the U.S. don’t get enough sleep. There can be as many solutions as there are causes, and that’s where the Indiana Sleep Center comes in. The Center is a multidisciplinary facility for the evaluation and treatment of patients with sleep disorders. Working with the Center for Respiratory
Axiomport has moved!
May 4th, 2018 by Scott JohnsonAxiomport’s world headquarters has moved! We left our heart on Mass Ave but we moved everything else to the Circle City Industrial Complex. Since 1996, we’ve loved our Mass Ave space and enjoyed watching the avenue mature into a unique Indy destination for food, drinks, theatre and the arts. We haven’t gone far though, just
Children’s Museum Sports Legends Experience Books
April 26th, 2018 by Patricia PratherAfter years of planning and construction, the Riley Children’s Health Sports Legends Experience opened in March 2018. This much anticipated permanent exhibit—the largest expansion of the Children’s Museum of Indianapolis in 40 years—encourages children and families to participate in health and fitness activities through sports. Twelve outdoor sports activities within a 7.5-acre site invite visitors
Lacy Foundation Rebrand
April 20th, 2018 by Scott JohnsonLacy Foundation & Andre Lacy Few Indianapolis families have had an impact on our community like the family of Andre B. Lacy and the foundation that bears their name. The Lacy Foundation, a charitable foundation established in memoriam of Stanley K. Lacy, represents the family’s commitment to making central Indiana a caring and thriving community.
Community Health – Giving Gig 2018
April 14th, 2018 by Kristine WarskiCommunity Health Network Foundation hosted the 5th annual Giving Gig on February 17, 2018. The Giving Gig benefits Community Health Network’s Oncology Patient Assistance Fund, which provides vouchers for food, gas and medication to cancer patients in financial need. This year’s event was held at the downtown Indianapolis Marriott and featured a musical performance by
IIMC Website Redesign
December 4th, 2017 by Scott JohnsonIndiana Internal Medicine Consultants serves the health and wellness needs of patients in central Indiana. IIMC is comprised of four distinct medical practice groups with more than 70 healthcare professionals, and also provides in-house lab services and diagnostic testing. We were happy to assist when they asked us to update their website, which provides information
Women’s Center at Community North
November 27th, 2017 by Kristine WarskiAxiomport helped Community Health Network launch the new Women’s Center on the campus of Community Hospital North. The Women’s Center is a five-story medical office building that connects to the hospital and focuses on women’s health issues from adolescence through menopause and beyond. The idea of the redesigned space is “everything in one spot,” making
RetroTax Website Redesign
November 15th, 2017 by Cindy LoryWe recently assisted RetroTax, a family-owned and -operated business that specializes in tax credit administration, with the initial phase of a full website makeover. The goal of the site update was to streamline the design and content and support recently redesigned collateral and sales materials. The website includes background on their family-run business, an overview
Gregory & Appel Colts Banner
October 5th, 2017 by Scott JohnsonWe love Indy. We love the Colts. So when Indianapolis Colts Partner, Gregory & Appel Insurance, asked us to help them show their pride, we were all in. They asked us again this year to create a large outdoor banner to express their support. Last season, the 2016 banner featured a vertical photo of the
Community Clinic At Walgreens
September 26th, 2017 by Kristine WarskiAxiomport was pleased to help launch the Community Clinic at Walgreens brand in 12 Walgreens stores in the Greater Indianapolis area. These clinics offer easy access to healthcare, seven days a week (M-F 9am-7pm and Sat./Sun. 9am-4pm) with a board-certified nurse practitioner or physician assistant. They accept walk-ins or you can schedule your appointment online
Let It Blow
September 7th, 2017 by Cleve SkeltonRecently, I was lucky enough to attend the National 420 Sailboat Races held at the Wianno Yacht Club in Osterville, MA. 160 entrants from across the country came to test their sailing skills against exactly comparable boats and competitively comparable crews. For background, Wikipedia defines The International 420 Class Dinghy as “a double-handed (2 crew)