Blog
Axiomport has moved!
May 4th, 2018 by Scott JohnsonAxiomport’s world headquarters has moved! We left our heart on Mass Ave but we moved everything else to the Circle City Industrial Complex. Since 1996, we’ve loved our Mass Ave space and enjoyed watching the avenue mature into a unique Indy destination for food, drinks, theatre and the arts. We haven’t gone far though, just
Children’s Museum Sports Legends Experience Books
April 26th, 2018 by Patricia PratherAfter years of planning and construction, the Riley Children’s Health Sports Legends Experience opened in March 2018. This much anticipated permanent exhibit—the largest expansion of the Children’s Museum of Indianapolis in 40 years—encourages children and families to participate in health and fitness activities through sports. Twelve outdoor sports activities within a 7.5-acre site invite visitors
Lacy Foundation Rebrand
April 20th, 2018 by Scott JohnsonLacy Foundation & Andre Lacy Few Indianapolis families have had an impact on our community like the family of Andre B. Lacy and the foundation that bears their name. The Lacy Foundation, a charitable foundation established in memoriam of Stanley K. Lacy, represents the family’s commitment to making central Indiana a caring and thriving community.
Community Health – Giving Gig 2018
April 14th, 2018 by Kristine WarskiCommunity Health Network Foundation hosted the 5th annual Giving Gig on February 17, 2018. The Giving Gig benefits Community Health Network’s Oncology Patient Assistance Fund, which provides vouchers for food, gas and medication to cancer patients in financial need. This year’s event was held at the downtown Indianapolis Marriott and featured a musical performance by
IIMC Website Redesign
December 4th, 2017 by Scott JohnsonIndiana Internal Medicine Consultants serves the health and wellness needs of patients in central Indiana. IIMC is comprised of four distinct medical practice groups with more than 70 healthcare professionals, and also provides in-house lab services and diagnostic testing. We were happy to assist when they asked us to update their website, which provides information
Women’s Center at Community North
November 27th, 2017 by Kristine WarskiAxiomport helped Community Health Network launch the new Women’s Center on the campus of Community Hospital North. The Women’s Center is a five-story medical office building that connects to the hospital and focuses on women’s health issues from adolescence through menopause and beyond. The idea of the redesigned space is “everything in one spot,” making
RetroTax Website Redesign
November 15th, 2017 by Cindy LoryWe recently assisted RetroTax, a family-owned and -operated business that specializes in tax credit administration, with the initial phase of a full website makeover. The goal of the site update was to streamline the design and content and support recently redesigned collateral and sales materials. The website includes background on their family-run business, an overview
Gregory & Appel Colts Banner
October 5th, 2017 by Scott JohnsonWe love Indy. We love the Colts. So when Indianapolis Colts Partner, Gregory & Appel Insurance, asked us to help them show their pride, we were all in. They asked us again this year to create a large outdoor banner to express their support. Last season, the 2016 banner featured a vertical photo of the
Community Clinic At Walgreens
September 26th, 2017 by Kristine WarskiAxiomport was pleased to help launch the Community Clinic at Walgreens brand in 12 Walgreens stores in the Greater Indianapolis area. These clinics offer easy access to healthcare, seven days a week (M-F 9am-7pm and Sat./Sun. 9am-4pm) with a board-certified nurse practitioner or physician assistant. They accept walk-ins or you can schedule your appointment online
Let It Blow
September 7th, 2017 by Cleve SkeltonRecently, I was lucky enough to attend the National 420 Sailboat Races held at the Wianno Yacht Club in Osterville, MA. 160 entrants from across the country came to test their sailing skills against exactly comparable boats and competitively comparable crews. For background, Wikipedia defines The International 420 Class Dinghy as “a double-handed (2 crew)
RetroTax Marketing Materials
July 27th, 2017 by Scott JohnsonSince 1996, RetroTax has been helping businesses of all sizes locate and administer incentives worth millions of dollars based on employee demographics and business location. With operations in four states around the U.S. their business development team wanted to simplify their message for presentations, digital channels, and an upcoming web integration with a national partner.
Shelbourne Knee Center Ad Campaign
July 18th, 2017 by Kristine WarskiShelbourne Knee Center, part of Community Health Network, came to Axiomport with two marketing challenges. The first was to announce their new location at Community Hospital East and the second was to promote their unique, research- and data-driven approach to ACL reconstruction and total knee replacements. Axiomport is helping Shelbourne Knee Center accomplish both of
Ap Home Office – Cindy
July 6th, 2017 by Cindy LoryI feel fortunate that our profession allows us to work from almost anywhere. Anywhere with Wi-Fi, that is, which is pretty much anywhere. We can connect with co-workers and clients from a car, a conference, or even a beach. So working from home seemed like a natural progression, since our work can go with us
Hoosier Energy Ad Campaign
June 22nd, 2017 by Scott JohnsonAs an electric power producer serving Southern Indiana and Southeastern Illinois, Hoosier Energy provides economical energy to their customers. They also electrify the economic development of their service area through efforts to attract and retain businesses such as manufacturers, food processing and logistics companies. To help energize their efforts, we created a print and digital
Flora of the Chicago Region – Book Design
June 14th, 2017 by Patricia PratherAnd in this corner, weighing in at 8-and-a-half lbs, is Flora of the Chicago Region by Gerald Wilhelm and Laura Rericha, with illustrations by Margot Mazur. This scholarly heavyweight was 15 years in the making with over 100,000 man hours. We joined the project in year 15 to design the book, which has 1,392 pages and contains 2,000
Lauth 40th Anniversary
June 8th, 2017 by Scott JohnsonDeveloper. Builder. Partner. Lauth Group is celebrating their 40th year of developing, constructing, and partnering on significant commercial real estate projects and we got to help them put together a campaign to announce the good news. Elements of the campaign include an updated logo to be used during the 40th anniversary, targeted email and online
Ap Home Office – Scott
June 1st, 2017 by Scott JohnsonWe all have friends that work from home and tell us how great it is but I have to admit, I was a skeptic. Arguments ranging from the good (less commute, more productivity) to the bad (distractions at home or, conversely, not being able to take a break from working) seemed so extreme that they
Gregory & Appel Brand Update
April 26th, 2017 by Scott JohnsonOver the course of the last year we worked with Gregory & Appel marketing and senior leadership to update their positioning, messaging, and brand identity. After developing a positioning statement and messaging matrix for their various product lines, we looked back at the company’s 133 year history and reviewed the variety of logos used over
Community Munster Ad Campaign
April 12th, 2017 by Cleve SkeltonCommunity Munster, part of Community Healthcare System of Northwest Indiana, has seen a recent increase in competitive market activity in their cancer care services. So they thought it would be a good time to remind local residents that they can get top rated care right in Munster. We developed a new creative message, focused on